3928 - Product Marketing Manager

This position will be responsible for defining the market requirements for North American residential products and services. As the internal voice of all residential customers, including end customers, dealers and internal customers , you will be responsible for understanding residential customer needs, channel needs, product technology trends (module, inverter, mounting, monitoring), competitive trends and policy changes in order to form short and long term roadmaps and solution requirements for the Residential and Light Commercial Business Unit. You will work in the Channel Development Department, and you will work closely with channel management, R&D product line managers, operations and marketing to create market leading solutions. You will drive formation of the initial project funnel, own the MRD requirements, work with R&D & Ops to meet General Release Dates & collaborate with Channel Management on product transitions including end of life.

RESPONSIBILITIES
-Determine the North American residential customer segmentation.
-Identify segment market sizes, trends and product and service requirements.
-Assess residential product & services competitive thru a deep understanding of current and emerging technology trends (external & internal).
-Translate region-specific solar incentives and financial dynamics into product and service requirements and marketing strategies.
-Own customer cost model for system solution
-Manage new concepts funnel (pre Stage Gate 0) & propose new product concepts(SG0)
-Write & gain management approval on Market Requirements Documents (SG1)
-Own Voice of Customer (VOC) through frequent customer interaction on their needs
-Communicate solution roadmap & general release dates to internal customers
-Channel, trade show & training support for major product and service launches
-Facilitate customer feedback and collaboration with the SunPower engineering team on future technology development when appropriate
-Support the Corporate Strategy Group to assess partnership/M&A activities.
RELATED EXPERIENCE AND EDUCATIONAL REQUIREMENTS
Required
-MBA and BS/MS in technical field (electrical engineering, computer science or equiv)
-Minimum 10 years of consumer product marketing experience.
-Minimum 5 years experience in developing product roadmaps & strategic plans.
-Travel domestically to customers and vendors. Occasional international travel.
-Position will be based in San Jose, CA

Preferred
-Experience in dealer networks.
-Experience in home improvement product sectors or experience in solar.

Please send resume to David.Sneed@sunpowercorp.com.